BLACKPINK'S Lisa Launches 1st Ever Makeup Collection M•A•C x L

M•A•C is proud to announce the launch of the debut makeup collection from its Global Brand Ambassador, Lisa from BLACKPINK called M•A•C x L.

“I’m so excited to reveal to you one of my biggest projects so far as Global Ambassador of M•A•C Cosmetics: My very own full-face makeup collection! I curated the collection myself and designed every piece after things I absolutely love. Every shade, product, name and even the packaging design represents something very special to me," said Lisa.

“I am so proud of what we’ve created together,” said LISA of the authentic collaborative process behind the M•A•C x L collection. “I love that M•A•C gave me the creative freedom to bring my own makeup lineup to life! This is my dream come true.”

The Thailand-born Lisa has over 60 million Instagram followers, a testament to her influence on global pop culture. A talented rapper and dancer, naturally alluring, innately stylish, confident and charismatic, LISA is an authentic star.

The ultimate encapsulation of Lisa’s high-key beauty and passion for makeup, M•A•C x L gives fans the opportunity to emulate their idol (and feel inspired and emboldened to create their own takes on her looks) with a portfolio of Lisa-created and curated products in all-new colors and fan-favorite formulas that can swing from creating her pretty, off-duty cool look through to full-on stage-ready glamor.

"This season, we are excited to dazzle you with the first-ever, limited edition M•A•C x L collection!” said Regan Rabanal, M•A•C Education Director, APAC. “Designed by Lisa herself, this exlcusive collection has everything to make you feel confident and beautiful for your epic holiday moment. Now it’s easier than ever to get LISA’s look with shades that go from day to play!”

As a star clearly comfortable in her own skin, it was important that this collection encourages her fans to feel similarly confident and empowered: M•A•C x L is created with artistic passion and made for All Ages, All Races and All Genders. For example, Lisa said she “wanted the M•A•C x L Eye Shadow Palette to be a versatile lineup that can effortlessly create naturally soft and sultry looks for every day – or glam looks for a night out by embracing a bold balance of mattes, shimmers and glitters.”

The lip looks, too, are universal as she “made sure there’s a shade for everyone with a mix of colours and tones I personally love,” she said. “Powder Kiss Liquid Lipcolour has been my go-to formula for on-stage and in my music videos; it lasts a really long time and is so comfortable to wear."

Lisa said, "I’m very happy and proud to share with you the three brand-new shades that I have created and named – Rhythm ‘N’ Roses, Swoon For Blooms and Pink Roses.”

For the product packaging, Lisa dressed her collection similarly to how she styles herself: In an original, bold and memorable fashion.

"I chose purple and glitter as the main look to give off a modern and glamorous feel. Of course, my signature on the packaging had to be in one of my favourite colors – yellow! But instead of regular yellow, I went with a special fluoro-yellow to represent neon lights that give a cool, hip-hop and urban vibe to the collection.”