UPSIZE PH | Dasuri Choi Named Endorser of Korean Appliance Brand

Dancer and TV personality Dasuri Choi said her biggest flex is that she is a Hyundai Home Appliances endorser.

“I will keep telling my family and friends about it. When I told them about this, they thought I was kidding. ‘Bakit ikaw (why you)?” they asked me,” said Choi during “A Better Day with Dasuri,” an online event hosted by Hyundai Home Appliances to announce her being named the official endorser for the Philippines.

Hyundai Home Appliances was created as part of the ongoing efforts of GTC-Aldis Philippines Inc., the exclusive distributor of Hyundai Appliances in the Philippines, to diversify its operations and to forge a stronger relationship with its customers.

A world-class appliance brand from South Korea and present in over 100 countries around the world, Hyundai Home Appliances is a major part of Hyundai Corp.’s 40 years of global expertise.

It’s always a better day with any of Hyundai’s Home Appliances as owning one is tantamount to an inspiring life filled with new and memorable experiences and Dasuri Choi is the best choice to represent the brand to the Philippine market.

Dasuri Choi, who has lived in the Philippines for 11 years, was catapulted to mainstream popularity after winning as 2nd runner-up on Eat Bulaga’s top-rating segment “You’re My Foreignay” in 2014. She has since been a co-host on the GMA News TV reality-lifestyle show “Day Off” opposite comedian Boobay and singer-actress Julie Ann San Jose while being featured in the September 2015 issue of FHM Philippines. Choi also ventured into acting as she appeared on some of GMA-7’s top-rating series such as “Pepito Manaloto,” “My Korean Jagiya” and “Inday Will Always Love You.”

“I am happy here in the Philippines because Filipinos are so welcoming and I plan to live here for a long time because my father is here and we have a business here. But my house is decorated Korean style and my appliances are all Hyundai Home Appliances,” said Choi.

“As a South Korean brand, it would be perfect to have someone like Dasuri to represent Hyundai Home Appliances as she could easily relate to what our appliances stand for,” said GTC-Aldis Philippines Inc. COO Gerry Alava.

“I am so happy to see Hyundai expanding into the Filipino market. Being part of Hyundai Home Appliances has been such a wonderful experience and I'm truly grateful that a global brand that gives innovative solutions has welcomed me into their family. 현대 (Hyundai) in Korean, translates to modern or contemporary times and much like the Filipinos who strive for progress in their lives, the brand has been producing reliable electronics and home appliances. The Hyundai Home Appliances I own have a special place in my Korean heart since they are not only pleasing to my eyes because of their classy designs, but also because they are very reliable and efficient. I am honored to share this brand to my family and friends and make them part of the Hyundai Home Appliances community,” said Choi, whose favorite Hyundai Home Appliances include the steam rice cooker, built-in gas stove, infrared cooker, circular electric grill, coffee machine, television and air conditioner.

For more information and exciting news on Dasuri Choi and Hyundai Home Appliances, follow @hyundaihomeph and @hyundaihealthyseriesph on Instagram, like Hyundai Home Appliances - Philippines on Facebook, subscribe to Hyundai Home Philippines on YouTube and visit www.hyundaihome-ph.com.