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Longchamp unveils the Brioche

Longchamp unveils the Brioche

For its Spring-Summer 2021 collection, Longchamp has created a bag called the Brioche with a streamlined design featuring the puffy contours and shape of its namesake, the brioche bread.

Photo credit: Longchamp

Photo credit: Longchamp

With its compact, quilted leather silhouette, this design has vertical quilting to give it a structured look while elegant tone-on-tone topstitching showcases the Longchamp expertise. The bag's subtle, refined design is free of superfluous detail and exudes a very Parisian spirit. The large flap is fastened with a rectangular metal closure trimmed in leather.

Photo credit: Longchamp

Photo credit: Longchamp

Photo credit: Longchamp

Photo credit: Longchamp

Infinitely soft and cozy, the Brioche can be slipped under the arm for an elegant and sophisticated look. It can also be worn over the shoulder or across the body, for a more casual style. The shoulder strap consists of a sliding chain, attached to both sides of the leather handle.The chain is adjustable, allowing you to walk in the city with your hands free.

Ultra-modern and with a strong character, the Brioche is a versatile bag which can be worn in several ways, according to your mood and desire. It adapts to different situations and will accompany the Longchamp woman both day and night, while carrying her essentials in style.

Photo credit: Longchamp

Photo credit: Longchamp

This is available from March 2021 at all Longchamp points of sale.

Longchamp is exclusively available at Rustan’s Makati, Rustan’s Shangri-La, Rustan’s Cebu, Greenbelt 5 and Rustans.com

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