Lazada has unveiled its lineup for the "Lazada Super Party," a virtual concert slated for March 26 to kick off the eCommerce platform's 9th anniversary celebrations.

Katy Perry and Korean boyband NCT Dream will headline this year’s Lazada Super Party” concert, sharing the stage with Southeast Asia's top celebrities. These fun and exciting performances will entertain fans and consumers as everyone counts down to Lazada’s "Surprise Birthday Sale" event that starts at midnight on March 27.

Consumers can also get a sneak peek into the anticipated lineup of performances by Katy Perry, NCT Dream and other top artists highlighting the “Lazada Super Party” concert by checking out the exclusive Lazada 9th Birthday Super Party playlist on Spotify.

Focused on celebrating "Everyday Heroes," this year’s Lazada birthday concert not only pays tribute to frontline essential workers that have been working tirelessly throughout the COVID-19 pandemic, but also puts the spotlight on individuals in the community who have done more than their part to help others.

“As we celebrate Lazada’s 9th anniversary, we also want to recognize the positive impacts made by every individual in our community. We are excited to continue setting the benchmark for the eCommerce industry, by propelling entrepreneurs and brands forward in their digital transformation journey and serving consumers through a safe, convenient and experiential shopping journey," said Chun Li, Chief Executive Officer of Lazada Group.

Also part of the concert's exciting line-up are performances by Mimiyuuuh, Alden Richards and Lovi Poe, as well as by Kapuso stars such as Barbie Forteza, Christian Bautista, Valeen Montenegro and Mark Bautista. Viewers and consumers can also collect exclusive vouchers and win exciting prizes during the countdown to Lazada's biggest birthday yet.

The show also includes Lazada's signature Shake It!, where select lucky viewers can get a chance to win up to Php99,999 Lazada Vouchers, as well as a special Super Party Lazada Millionaire segment, where 3 lucky viewers can get a chance to win 1 Million pesos!

Tune in to Lazada's Super Party on GMA7 and LazLive on the Lazada App on March 26 at 9:30pm, as well as on the simulcast on Lazada Facebook, TikTok, Twitter and Youtube accounts.

Consumers can also look forward to fun-filled activities to celebrate Lazada’s 9th Birthday, including Php150 million worth of vouchers up for grabs so that consumers get the best deals during Lazada’s Surprise Birthday Sale, with deals offering up to 90% off with free shipping.

Consumers can also get a chance to be the next Lazada Millionaire through the special Birthday Sale segments on Eat Bulaga! All they have to do is click on the "Lazada Millionaire" icon on the Lazada home page and collect the "Raffle of the Day" then tune in to Eat Bulaga every Friday and Saturday to see if they become the next big winner.

“We’re dedicated to keep building Lazada as a brand that Filipinos love, and that consumers in the Philippines trust for years to come,” said Ray Alimurung, Lazada Philippines Chief Executive Officer.